Strange experiments are happening in the auto industry.
Companies are cross-pollinating different types of vehicles to create new breeds, and the results are sometimes perplexing.
For example, Nissan has turned its pudgy Murano into a convertible. Meanwhile, Range Rover is trying to show some concern for the environment by offering its smallest, most car-like SUV ever, the Evoque.
Both the Murano and Evoque are considered “crossovers,” which by definition are a mixed bag to begin with: They blend attributes of SUVs, wagons and minivans. So it seems these new variations represent the next level of crossing over.
The line between different kinds of cars is also getting hazier, driven in part by a focus on making smaller cars more appealing. Both Hyundai and Scion are launching compact cars that stray from the norm in terms of seating and overall packaging. The intention is to make them more practical and thus appeal to a wider audience.
Senin, 21 Maret 2011
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